Not your usual family planning Alex Ko · Follow 2 min read · Just now — I’ve worked in Ed-tech for over four years, and there’s one big problem we’re always trying to solve: How can we get parents more involved in their child’s learning journey? The more parents use our platform, the more they see the value in it, since it’s no longer an idling subscription. Even better if they see their child’s grades improve. More usage = higher renewal rates. Classic SaaS retention strategy. (Actually…it’s because parents are the ones paying us, not the kids. �) But it’s going to get harder trying to get parents involved. The pace at which a child’s syllabus evolves is mind-boggling. I get full access to the math syllabus, but some […]
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