How Spurtcommerce Bridges the Gap Between AI and Humanity in Ecommerce Spurtcommerce · Follow Published in spurt-commerce · 3 min read · 1 hour ago A recent article titled “Beyond AI, Here’s Why Brands Need Humanity In Their Ecommerce Strategy” by Kate Wieczorek, published in Forbes on September 3rd, 2024, highlights a crucial aspect of ecommerce: while AI and automation can drive efficiencies, maintaining a human connection is essential for long-term success. Kate Wieczorek’s article emphasizes several key points: High-quality products and a positive work environment : Customers value more than just low prices; they look for excellent products created by passionate teams. Intuitive user experiences : Clunky online experiences and poor marketplace navigation are major reasons customers abandon their carts. Building trust through authenticity : Consumers prioritize ethical […]
Original web page at medium.com
