The video provides guidance on how to prepare for artificial intelligence with Zendesk AI, emphasizing the importance of defining AI goals, understanding AI’s significance for business, and leveraging AI for self-service, ticket deflection, personalized experiences, and data-driven decision making. It also covers the dos and don’ts of AI implementation, such as having clear direction, ensuring data quality, and addressing skill gaps. Zendesk offers resources such as webinars, on-demand training, community forums, and professional services to support customers in their AI journey. The goal is to make AI implementation simple, easy, and accessible for businesses, without requiring extensive coding or training. Overall, the video aims to help businesses prepare for the AI revolution and maximize the benefits of Zendesk AI for customer and employee experiences.